This blog post here will explore the concept of role-based training, and how a personalized approach to training through learning pathways will fetch greater training success for enterprises.
To establish the criticality of deploying learning pathways and a role-based training paradigm, let’s uncover some hard facts about the impact on organizations due to ineffective training programs:

• A staggering total loss of $ 13.5m per year, per 1000 employees
• 70% of employees report that they don’t have the mastery of the skills needed to perform their jobs
• Only a mere 12% of employees apply new skills learned in L&D programs to their jobs
• When one of four employees leave their job, one-third was due to the lack of skill development opportunities.

 If effective training and workforce competency are the ultimate goals, generic training for the entire workforce is futile.

It is time for organizations to discover and implement a role-based training paradigm and curriculum, to deliver specific knowledge and skills. One of the pivotal reasons for its success is its ability to deliver learning outcomes for all stakeholders. Discover answers and inspiring ideas as you journey through this article.

 What is Role-based Training?

The role-based training paradigm is to deliver training only as per roles and requirements. All employees have specific job roles to perform, and each employee will have various skills and competencies. When training programs and modules are designed after taking stock of an employee’s job role, skill set, level of expertise, and requirements to perform better, such an approach to training is role-based training.
Further, a generic approach to training will not add value to the employee. Unless training is personalized to address immediate needs, and upskill for future requirements, would there be merit for the organization to invest in training.

In our introduction, we spoke about how role-based training delivers outcomes for all. Delivering personalized learning through learning pathways is one of the key USPs for an LXP. A modern, mobile-first Learning Experience Platform can make your role-based training paradigm a reality with ease, and with absolute effectiveness. This is one of the key features that sets an LXP apart from legacy LMSs. To understand this further and to delve deeper into the outcomes-for-everyone aspect, let’s list down some of the major stakeholders for organizations:

1. Sales Team, to drive Sales
2. Customer Support and Success, to drive Product Adoption
3. L&D, to build skill, knowledge, and competency of the workforce
4. End-users

Now, let us address how each stakeholder can benefit from personalized learning and improve business outcomes by adopting role-based training through LXP’s learning pathways.

Business Growth and Productivity

• Map skill and competency of your sales personnel to provide appropriate modules on prospecting, negotiation tips, training to upsell and improve value proposition, opportunities for cross-selling, and more. Deliver training through custom learning paths.
• Based on your sales personnel’s needs, deliver specific product training. From overview and design features to product specifications, exclusive working models, and engineering facets, the opportunities to deliver specific knowledge and skill are immense.
• Create content in multiformat – from audio files, visuals, and video-based learning to infographics and game-based learning. Based on learner preferences, deliver the specific learning module directly to the learner. Engage, fix knowledge gaps to reap the benefits of enhanced learning outcomes.
• Motivate and empower your sales team: Deliver microlearning units with the Chairman’s vision and how the sales team assists the organization to realize the same. Provide direction and impact, to make them a part of the big-picture and create accountability
• Nudge and notify each member of the sales team whenever new content is posted. Lead them directly to the training “asset” in minimum clicks. With dynamic access to training, make learning easy, on-the-go, and available at the point of need.

• Through clarity, drive precision: With the delivery of such frequent and need-of-the-hour training assets, build a network of productive and proficient sales members, ensuring enhanced business metrics and clear business growth.
  This blog here details this concept further.

Product Adoption

• Map your customers’ preferences and expertise to deliver specific product training in various levels – basic, intermediate, and advanced content through learning pathways and role-based training.

• Create a single training asset in multiformat to cater as per learner preferences, score on customer satisfaction.
• Ensure customers engage with your product by delivering value through innovative learning tools – microlearning-based videos, animated usage tips, expert hacks through infographics, audio files on optimum usage, and much more.
• Uncover the value of your product: Nudge, notify and lead the customer directly to the content.
• Recommend topics based on learner profile and preferences. Constantly interact, engage, and drive product adoption through effective training.

Do read this blog here about providing effective training to improve product adoption and success with customers.

For a better understanding about the role-based training, hear from Shanmugam K., VP of Technology at Origin Learning as he shares his expertise through this short audio resource. A quick starter yet provides a comprehensive understanding of the training paradigm.

Why must organizations deploy role-based training?

Build Knowledge, Skill, and Competency

• The role-based training paradigm provides a unique opportunity to train the workforce. For instance, deliver personalized training through custom paths for your product engineers, deploy training on emerging technologies for your experienced engineers; do away with generic training for all engineers, and provide specific knowledge and skills training based on roles, requirements, and competencies. Training, in such circumstances, becomes more aligned with your organization’s culture.
• Innovate and motivate: Use training tools as per your audience, i.e.., deploy simulation platforms and Virtual Labs to provide hands-on training to your field engineers. Deliver focused training sessions directly to specific users.

• A role-based training paradigm has a greater scope to deliver personalized training that leads to greater learning outcomes. Upskill and reskill the workforce with ease and precision.

Do read this case study for further understanding: Discover how an AI start-up enterprise leveraged training success with role-based training and learning pathways. What are the unique tools deployed for the various audiences? How did the growth-stage company deliver effective product training to the ecosystem of learners, without blocking up their engineers’ time and resources?
Also find insights including, how a quick go-to-market strategy was enabled, and how they ensured successful product adoption.

Positive Customer Experiences

The role-based training and learning pathways approach also helps to capitalize on building positive experiences to establish customers’ trust and brand loyalty. Similar to deploying custom learning paths to drive product adoption, use the channel to improve customer experiences.

• Deliver 24/7 support and provide solutions through effective training modules, delivered in multiformat.
• When you deploy training through a device-agnostic, mobile-first platform with dynamic access, your customers can access the content that they need anytime, anywhere. They can even begin a module on the laptop while at the office and pick up from where they left off to complete on their mobile device at home.
• Engage with your end-users regularly through product updates and upgrades, delivered directly to their fingertips. Nudge and notify to lead them directly to the content in minimum clicks. Recommend topics of interest to create positive experiences and build customer trust and loyalty.
• Allow them to interact with other members. Create a unique community among your customers for them to engage with your product and share experiences.

As detailed above, the role-based training paradigm delivered through custom paths allows organizations to map individual roles, skills, and competencies to deliver structured, consequential training. It further allows organizations to build a system that supports immersive and sustainable learning practices. The learning outcomes coupled with business success is evident across all stakeholders. And, a modern approach to learning through a Learning Experience Platform only simplifies implementation while ensuring greater overall success.

Organizations all over the world have embraced the merits and have taken strides in this direction. 82% of the BEST organizations are currently working on improving their approach to personalized learning.

What about you?

This article from Learning Solutions, the official online publication of The Learning Guild, is a great read about role-based training.

Write to lxp@originlearning.com to discover how the role-based training paradigm and learning pathways could be effectively deployed to suit the training and learning needs in your organization.